Tap the Potential: Building a Better Business, Better Life

Running a successful business while maintaining a good quality of life is possible. At Tap the Potential, we show you how to make that happen through our “Better Business, Better Life” program. Book a call with us and learn how you can transform your business and life.

The Core of Effective Leadership During Challenging Times

The motivation behind Dr. Sabrina Starling’s e-book, Leadership in the Times of COVID, stems from seven essential principles, with the leader at the center. Dr. Starling emphasizes that the energy a leader brings to any situation will ultimately shape the outcome. Through the Profit by Design Podcast, co-hosted by Dr. Starling and Mike Bruno, business owners can learn tools, strategies, and tips to ensure that work supports life, not the other way around.

Addressing the Biggest Challenge: The Cash-Sucking Business

Many entrepreneurs struggle with businesses that drain their time and energy. The Tap the Potential team helps business owners grow profits by 300-800% while freeing up time for what truly matters. The process starts with a self-assessment and a strategy to align business with life.

Leading with Love Through Crisis

As entrepreneurs face challenges like COVID-19, leadership is more important than ever. Dr. Starling shares the importance of leading with love and maintaining a clear vision for the future. Despite current hardships, entrepreneurs should visualize their business two years from now and ensure current decisions align with long-term goals.

Avoiding the Survival Trap

A common mistake during crises is focusing solely on short-term survival. Dr. Starling advises entrepreneurs to avoid decisions that may get them through today but take them off track from long-term success. Balancing immediate needs with future vision is key to coming out of a crisis stronger.

Self-Care: The Key to Leadership

Entrepreneurs must prioritize their own well-being, as their mindset directly affects the entire organization. Staying positive and resilient is crucial. Focus on self-care, including proper sleep, exercise, and mindfulness, to ensure clarity and strength in decision-making.

Practical Tips for Entrepreneurial Self-Care

  • Sleep: Prioritize eight hours of rest to maintain focus and health.
  • Exercise: Regular physical activity helps manage stress.
  • Mindfulness: Practices like meditation can calm the mind, leading to better decisions.

Strengthening Teams and Building Positivity

In uncertain times, team morale can suffer. Dr. Starling recommends daily check-ins to maintain communication, highlight successes, and discuss challenges. Regular “huddles” focused on gratitude and support can improve morale and foster a sense of community.

Engaging Teams for Strategic Success

Entrepreneurs should evaluate their team members and ensure they are surrounded by proactive, committed individuals. Open communication and collaboration will help businesses navigate challenges more effectively.

Long-Term Vision and Financial Strategy

Sir Steven Wilkinson, founder of Good & Prosper, discusses the financial strategies entrepreneurs should focus on during crises. He emphasizes the importance of understanding business numbers, reassessing cost structures, and maintaining liquidity.

Forecasting and Financial Discipline

Regular financial forecasting and careful cash flow analysis are critical. Engaging your team in tracking key metrics empowers them and ensures everyone is aligned toward protecting and growing the business.

Building a Stronger Future

Despite the challenges, Dr. Starling and Sir Steven Wilkinson emphasize that now is the time to refocus on your vision and stay the course. By maintaining mental and emotional health, supporting your team, and sticking to a long-term strategy, you can emerge from the crisis stronger than before.